Case
Bookmaker "Leon" - Advertising with Maxim Galkin
Aim, tasks
Attracting new customers through advertising with Maxim Galkin and pleasing regular customers
Results achieved
► Marketing. Collaboration negotiations, preparing the content, developing the concept of the event and photo-video formats with the artist

► Creative approach. Writing scripts for commercials with Maxim Galkin, designing promotional materials for shootings

►Photo. Photographing Maxim Galkin for advertising banners, site pages and campaign materials
Detailed description
An event that strikes with its scale! A cash prize fund of 10,000,000 rubles for the luckiest one on the eve of Euro 2020, a premium-class car, and massive gifts to participants of Bookmaker Leon's events.

For such a powerful action item, you need a reliable ambassador, so we decided to collaborate with the maestro of humour, a comedian, charismatic man Maxim Galkin. A series of videos and banners for the website and advertising platforms with the image of Maxim automatically attracted new customers and pleased the regulars.