Weekly web analytics and monthly competitive analysis helped the online store online-samsung.ru increase the visibility of the site in search engines and such important indicators as the number of visitors.

We fixed the technical errors of the site In i-Media before starting any project, we check the web analytics settings, find technical problems, analyze the usability of the site and the activities of other market players.

We have set up a Yandex.Metrica counter to track the number of orders. Also, at the start, the site was not indexed by search engine robots. Having corrected technical errors (prescribed robots.txt , generated an XML sitemap, configured the necessary 301 redirects), we opened it for indexing. After the search robots indexed the site, we combined all the "mirrors" so that there would be no problems with affiliate sites in the future.

Internal optimization of site pages
As part of the SEO work, we worked a lot on the internal optimization of the entire site:
- We have created a simple and user-friendly website structure based on semantics.
- We have implemented human-friendly URLs on the promoted catalog pages and product cards.
-We have worked on usability: we have made convenient navigation on the site, clear search, corrected the appearance of individual elements.
-We have prepared text content for catalog pages and product cards.
-Adjusted meta data: title and description, text headers H1, H2, etc.
-We worked with text descriptions in snippets.
-Optimized the images.
-Implemented internal page linking.
-Added functionality for getting feedback on product cards.
-They gave recommendations on an adaptive version of the site for mobile devices.